Privacy Policy

Welcome to this website (“Site”), which is owned or operated by Fifth Atelier (“Fifth Atelier”). Fifth Atelier is also referred to in this Privacy Policy as “we”, “us” or “our”.

Fifth Atelier values its customers and respects their privacy. Your visit to the Site and your use of any of the services or features we provide is subject to our Terms and Conditions.

This Privacy Policy (together with our Terms and Conditions, Cookies Policy and any other documents referred to in it) sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. We are the data controller in respect of your personal data. Please read this Privacy Policy carefully to understand our views and practices regarding your personal data and how we will treat it.

By accepting our Terms and Conditions (and in some jurisdictions, by acknowledging this policy or visiting our Site), you confirm that you have read and understand this policy. If you do not agree with the terms of this Privacy Policy, then you should immediately discontinue use of the Site and our services, including the Membership without providing us with any personal information.

Our website is not intended for, and should not be used by, children under the age of 18. We do not knowingly or intentionally collect any information from children under the age of 18.

Table of Contents

  1. Privacy at Fifth Atelier
  2. Sources of Personal Information
  3. Personal Information We Collect
  4. Sensitive Personal Information We Collect
  5. Our Use of Personal Information
  6. Our Use of Sensitive Personal Information
  7. Our Disclosure of Personal Information
  8. Transfer of Personal Information Between Countries
  9. Security and Retention
  10. Children’s Privacy
  11. Mobile Apps, OAuth, and Third Party Websites
  12. Cookies and Interest Based Advertising
  13. Contact Details
  14. Changes to Our Privacy Notice
 

1. Privacy at Fifth Atelier

Fifth Atelier respects your privacy, and this Privacy Notice describes our current privacy practices concerning the collection and use of Personal Information (defined as any information relating to an identified or identifiable natural person) about you. It provides you with details about the type of information we collect, why we collect it, to whom we disclose it and how we protect it. This statement applies to Personal Information we obtain from and about individuals interacting with any Fifth Atelier company (the “Company”, “we”, “us”) websites, mobile applications, social media sites, or other digital properties (collectively, the “Site” unless otherwise noted), and through other online and offline interactions, such as when you make an in-person purchase; request or receive services or attend our events; however, it does not apply to job applicants or employees Personal Information. Any capitalized terms not otherwise defined in this document are defined as set forth in relevant Data Protection Laws.

This Privacy Notice applies to all Fifth Atelier parent companies as well as controlled subsidiaries and affiliates globally, including those associated with and/or jointly referred to as “Fifth Atelier Companies,” or “Fifth Atelier.”

Whenever you interact with us on behalf of another individual or entity, such as if you refer a friend to us, you should obtain their consent (or have the legal authority without consent) to share their Personal Information with us.

By using our Site or sharing your Personal Information with us, you accept the privacy practices described in this Privacy Notice.

 

2. Sources of Personal Information

As you interact with Fifth Atelier, we may collect personal information about you from the following sources:

2.1 Directly from you, such as:

  • by filling in forms, including those on our Site;
  • when you carry out transactions with us;
  • when you communicate with us (including by email and SMS);
  • when you use our products and services;
  • if you make a warranty claim regarding our products; or
  • if you report a problem with our products or services 

2.2 From technology when you visit our Site.

We may automatically collect information or inferences about you, such as through cookies and tracking technologies cookies, pixels, web beacons, widgets, and other automatic data collection and tracking technologies (collectively, the “Cookies”) when you interact with our Site. This may include information about how you use and interact with our Site or otherwise interact with us, information about your device, and Internet usage information where legally permitted or with your consent.

2.3 From parents, subsidiaries, and affiliates within Fifth Atelier.

2.4 From third-parties or public sources, such as:

  • Dealers and resellers;
  • Service and content providers;
  • Data brokers/resellers of data;
  • Business partners;
  • Advertising networks;
  • Social media platforms and networks; or
  • Public websites, government entities that maintain public records, or Personal Information that you submit to a public forum.

We may combine and use and make inferences from Personal Information that we receive from the sources described in this Privacy Notice, including third party sources and public sources, and use or disclose it for the purposes described below.

 

3. Personal Information We Collect

The Personal Information we collect from you varies, depending on the way you use our Site or interact with us. The Personal Information may include:

Personal Information Categories Examples of what this means
Identification Name, government identifiers, and signature, or a description of you.
Contact Home address, telephone, email addresses, business contact information, shipping/billing address, and emergency contact details.
Commercial Records of products or services purchased, obtained, or considered, marketing preferences, customer feedback, and information regarding your Smart Furnishing preferences (e.g., desk height), or other purchasing or consuming histories or tendencies.
Technology and Security Internet or other electronic network activity information, including, but not limited to, browsing and search history, Personal Information regarding your interaction with our Site and advertisements, login credentials, IP address, log files, browser type and language; operating system; domain server, computer or device type and other device information used to access our Site; meeting recordings, first- team or Customer Service Center call recordings and content you may provide, non-precise geolocation data (such as your location as derived from your IP address), audio, electronic, visual, or other sensory information, such as photographs or security camera footage in the public area. For more information about Cookies and other device data, please see our Cookie Notices.
Professional or Employment Job title, organization, professional licenses, credentials, professional specialty, professional affiliations, and other demographic information.
Inferences Drawn from any of the Personal Information above as used to create a profile about our customers, assess the level of interest in our products and services based on frequency of visits and contact and to determine your preferred frequency for receiving offers.

 

 

4. Sensitive Personal Information We Collect 

The Sensitive Personal Information we collect from you varies, depending on the way you use our Site or interact with us. The Sensitive Personal Information may include:

Sensitive Personal Information Examples of what this means
Identification Government Identification, such as social security, driver’s license, national ID, or passport number.
Financial Financial account, debit card, or credit card number in combination with any required security or access code.
Geolocation GPS, Wi-Fi, and/or cellular technology in your device to determine your location and your distance from a showroom, store, or dealer that displays our products or services.
Technology and Security Fifth Atelier account log-in, in combination with an access code, password, or other identifiers set by you, or the Company, allowing access to an account.
Professional and Employment Characteristics protected under law, such as race, color, ancestry, national origin, sex (including gender, sexual orientation, and gender identity), veteran status. PLEASE NOTE THAT THIS IS COLLECTED ONLY IN THE U.S. AND ONLY FOR PURPOSES OF ENABLING OUR COMMITMENT TO SUPPLIER DIVERSITY, EQUITY, AND INCLUSION.

 

Fifth Atelier does not Share or Sell Sensitive Personal Information for Commercial Purposes. We only use and disclose Sensitive Personal Data for the following purposes: (i) performing services or providing products reasonably expected by an average consumer; (ii) detecting security incidents; (iii) resisting malicious, deceptive, or illegal actions; (iv) ensuring the physical safety of individuals; (v) for short-term, transient use, including non-personalized advertising; (vi) performing or providing internal business services; (vii) verifying or maintaining the quality or safety of a service or device; or (viii) for purposes that do not infer characteristics about you.

 

5. Our Use of Personal Information

We use the Personal Information identified above for the following business purposes:

 

Why we process your Personal Information Legal Basis for Processing

Day-to-day Business Operations, such as:

  • Conducting sales activities and processing warranty claims.
  • Maintaining or servicing accounts, providing customer service, processing, or fulfilling orders and transactions.
  • Verifying or maintaining the quality or safety of a service or product and to improve, upgrade, or enhance the service or product.
  • Verifying customer information, processing payments.
  • Providing financing.
  • Performing analytics.
  • Operating our websites and customizing the content.
  • Maintaining internal business records; enforcing our policies and rules; management reporting.
  • Managing Company assets and our global workforce.
  • Work planning, both administratively and organizationally (including work schedules and billing of clients); project management.
  • Auditing.
  • Maintaining records on business activities, such as accounting, commercial, procurement, document management and other similar activities.
  • Budgeting.
  • Real estate management.
  • IT administration of our network, intranet, and other technologies; and IT security management and tasks.
  • Legitimate interest in conducting Fifth Atelier business.
  • Performing our contracts with you, as necessary.

Internal Research and Development:

  • Designing and improving products and services.
  • Evaluating the effectiveness of our advertising or marketing efforts.
  • Debugging and repairing errors with our systems, networks, and equipment.
  • Legitimate interest in conducting Fifth Atelier’s business.

Audit and Compliance:

  • Related to a current interaction with the customer and concurrent transactions.
  • Legitimate interest in conducting Fifth Atelier’s business.
  • Compliance with a legal or statutory obligation to which we are subject.
  • Enforcing or performing our contracts.

Legal, Safety and Security:

  • Complying with reporting and similar requirements.
  • Complying with government inspections and other requests from government or other public authorities.
  • Pursuing legal rights and remedies.
  • Investigating and responding to claims against the Company and its customers and employees.
  • Protecting our, your, our customers’, and other individuals’ safety, property, or rights.
  • Addressing security and health and safety issues (including managing spread of communicable diseases) malicious, deceptive, fraudulent, or illegal activity.
  • Receiving legal advice or approval.
  • Legitimate interest in conducting Fifth Atelier’s business.
  • Compliance with Fifth Atelier’s legal obligations.
  • Enforcing or performing our contracts.
  • Establishment, exercise, or defense of legal claims.
  • Protection of vital interests.
  • With your consent.

Corporate Transactions:

  • Information for certain corporate transactions such as if we acquire, or some or all our assets are acquired by, another entity, including through a sale in connection with bankruptcy and other forms of corporate change.
  • Legitimate interest in conducting Fifth Atelier’s business.

Marketing, such as:

  • Marketing our products or services or those of our affiliates, business partners, or other third parties (for purposes of this alone, “we” or “our” includes our affiliates, business partners, or other third parties we may be working with to provide marketing), including contests and sweepstakes.
  • To personalize advertising to you on our Sites or others.
  • To analyze interactions with our email communications or website areas viewed.
  • To develop products, brands, or services audiences (including by identifying you across devices/sites) to better target our advertising to you.
  • To send you newsletters, surveys, questionnaires, promotions, or information about events or webinars.
  • Short—term transient use, such as customization of ads shown as part of the same interaction.

To opt–out of Marketing, please email hello@fifthatelier.com

  • Legitimate interest in conducting Fifth Atelier’s business.
  • With your consent.
For services of third parties that you authorize.
  • With your consent.

 

 

7. Our Disclosure of Personal Information

Personal Information may be disclosed to other Fifth Atelier Companies or to third parties.

Recipients Why We Disclose or Share
Affiliated Companies (7.1) We may disclose some or all your Personal Information to our parent companies, subsidiaries, and affiliates within Fifth Atelier.
Service Providers (7.2) We may disclose your Personal Information with service providers to perform functions and services on our behalf, to deliver our products or services, and/or to conduct our business, such as product delivery services, payment processors, data hosting and storage providers, customer service, marketing, and data analytics service providers.
Authorized Dealers (7.3) We may disclose your Personal Information with authorized dealers for sales, leasing, and customer service purposes, as well as lead generation and for the dealers’ own marketing purposes.
Professional Advisors (7.4) We may disclose your Personal Information with our accountants, lawyers, and other professional advisers that assist us in carrying out our business activities.
Third Parties Regarding Corporate Changes (7.5) We might buy or sell businesses or assets. In the event of a corporate sale, merger, reorganization, sale of assets, dissolution, or similar event, the Personal Information we collect may be part of the transferred assets.
Government Authorities or Law Enforcement (7.6) We may disclose Personal Information to others (including law enforcement, public authorities, and regulatory bodies) if we are required to do so by law, or whenever we believe that disclosing such Personal Information is necessary or advisable to protect and defend our rights, property, or the safety of us or others. Note that we may be required to disclose an individual’s Personal Information in response to a lawful request by public authorities (such as a court order), including to meet national security or law enforcement requirements. We may also disclose your Personal Information to detect and/or resolve any fraud or security concerns.
Select Third Party Marketing Partners and Digital Advertising Networks for Targeted or Direct Mail Marketing (7.7) We may disclose Personal Information that we hold about you with non-affiliated third parties (select marketing partners and digital advertising networks) for marketing and commercial purposes.
Non-affiliated Third Parties (7.8) We may disclose Personal Information to non-affiliated third parties that may use Personal Information for their own purposes, such as companies that operate Cookies, social media companies, data brokers, and other business partners for their own marketing, research, or analytics purposes. Where required by law, we will obtain your consent prior to disclosing your Personal Information to these non-affiliates third parties. Where recipients use your Personal Information for their own purposes independently from us, we are not responsible for their privacy practices or Personal Information Processing policies. You should consult the privacy notices of those non-affiliated third parties for details on their practices.

 

Supplemental Disclosure Information for California Residents:

California laws indicate that organizations should disclose whether certain categories of information are collected, “sold”, “shared” or transferred for an organization’s “business purpose” (as those terms are defined under California law). You can contact us at hello@fifthatelier.com for more information. 

 

8. Transfer of Information Between Countries

Fifth Atelier is a global enterprise based in the United States with operations in countries around the world. Personal Information may be accessed, used, and collected by authorized Fifth Atelier associates and third parties acting on our behalf in countries that are different from yours, and which may have different, including less stringent, Data Protection Laws. Fifth Atelier has implemented global privacy practices for Processing Personal Information to ensure the Personal Information is protected under various Data Protection Laws, including the applicable Data Protection Laws under which the Personal Information was collected. Fifth Atelier uses EU Standard Contractual Clauses (SCCs) to transfer Personal Information between the countries in which we operate in accordance with the standards and conditions of applicable Data Protection Laws, including standards and conditions related to security, Processing, and acceptable transfer mechanisms. Some third parties with whom Fifth Atelier shares Personal Information may be based outside of European Economic Area (EEA). Transfers to these third parties take place using an acceptable data transfer mechanism such as Binding Corporate Rules (BCRs) or SCCs.

If you are a resident of the European Economic Areas (“EEA”), United Kingdom (“UK”), or Switzerland, please contact us at hello@fifthatelier.com to learn more information about who is the Controller. 

 

9. Security and Retention 

Fifth Atelier has implemented reasonable technical and organizational measures to maintain physical, technical, and procedural safeguards that are appropriate to the sensitivity of the applicable Personal Information. These safeguards are designed to protect your Personal Information from loss and unauthorized access, copying, use, modification, or disclosure. However, since the Internet is not a 100% secure environment and no security system or measures are impenetrable, we cannot guarantee the security of any information you transmit to us. We strongly advise you not to communicate any confidential information through email to us or otherwise through our Site.

We retain Personal Information only for as long as necessary to fulfill the stated purposes for which the Personal Information was collected or otherwise processed and thereafter only for legitimate purposes or legal requirements. This includes retaining your Personal Information to provide you with the products or services you have requested and interact with you; maintain our business relationship with you; improve our business over time; ensure the ongoing legality, safety and security of our services and relationships; or otherwise in accordance with our internal retention procedures. Once you have terminated your relationship with us, we may retain your Personal Information in our systems and records in order to ensure adequate fulfillment of surviving provisions in terminated contracts or for other legitimate business purposes, such as to enable easier future user onboarding, demonstrate our business practices and contractual obligations, or provide you with information about our products and services in case of interest. If you would like to know more about the retention periods applicable to your Personal Information, you can contact us at hello@fifthatelier.com.

 
 

10. Children’s Privacy

Our Site is not directed or targeted towards, nor intended for use by, persons under the age of 18. If you are not at least 18 years of age, do not access, use, or register on our Site. We do not knowingly collect, use, share or sell Personal Information from persons under age 16. If you believe we have done so in error, please notify us and we will terminate and delete your account and account information.
 

 

11. Mobile Apps, OAuth, and Third Party Websites

11.1 Mobile Applications

Fifth Atelier may have mobile applications that you can download to your mobile device (the “Applications”). When you download the Applications, there may be an opportunity for you to provide us with or for us to obtain Personal Information about you. Each Application will display a privacy notice that will inform you about how any new or different Personal Information shared via the application will be handled. Otherwise, Personal Information collected via the Applications will be the Personal Information identified above and will be used and shared as stated in this Privacy Notice.
Certain features and functionality of the Applications are based on your location. To provide these features and functionalities, if you consent, we may collect geolocational information from your mobile device, wireless carrier, and/or certain third party service providers. Collection of geolocational information occurs only when you are using your mobile device. You may decline to allow us to collect geolocational information or disable location services on your mobile device but doing so will restrict certain features and functionalities to you.

11.2 Standard Open Authorization and Similar Technology (“OAuth”)

With your permission, in addition to the uses of or access to your Personal Information discussed in this Privacy Notice, third party applications and services may access your Personal Information using OAuth if you choose to log into our Site using your log-in information from those third party applications. We may also use OAuth to allow us to share Personal Information about you that is stored by us without sharing your security credentials.


11.3 Third Party Websites

We are not responsible for the practices employed by third party websites or services linked to or from our Site, including the information or content contained in such websites or services, and this Privacy Notice does not apply to them. Privacy notices on such linked websites may be different from our Privacy Notice. Your browsing and interaction with any third party website or service, including those that have a link on our Site, are subject to that third party’s own rules and privacy notices. You access such linked websites at your own risk. You should always read the privacy notice of a linked website before disclosing any of your Personal Information on such website.

 

11.4 Applications Programming Interfaces (“APIs”)

Fifth Atelier may use third party APIs on our Site to provide additional functionality in connection with your use of our Site.
The following are third party APIs currently built into our Site that include their own terms of service or use:

  1. Google Places API (Google Privacy Policy)
 
 

12. Cookies and Interest Based Advertising

We use Cookies to receive and store certain types of information whenever you interact with our Site through your computer or mobile device. Cookies are small text files stored on your device when you access most websites on the Internet or open certain emails. Cookies allow a website to remember information about you, such as your user preferences, unique identifiers, and other information. More specifically, we use Cookies to personalize your experience when you visit our Site, uniquely identify your computer for security purposes and enable us and our third party service providers to serve ads on our behalf across the Internet.

We and other third parties, engage in interest-based advertising to deliver advertisements and personalized content that we and other advertisers believe will be of interest to you. Third parties will be responsible for their own use of Personal Information collected through the Cookies.

Advertisements may be delivered to you based on your online or mobile behavior (on our Site and on third party websites), your search activity, your responses to one of our advertisements or communications, the pages you visit, your general geographic location, or other information. These ads may appear on our Site or on third party websites. The third parties with whom we work to help us conduct interest-based advertising may be members of self-regulatory associations such as the Network Advertising Initiative (NAI) and the Digital Advertising Alliance (DAA). For any Site directed at persons located in the European Union, we may work with third parties who are members of the European Digital Advertising Alliance (eDAA). Visit the links provided to exercise choice with respect to interest-based advertising or click on the AboutAds icon on a Fifth Atelier advertisement and follow the instructions on how to opt-out.

If you change computers, devices, or browsers; use multiple computers, devices, or browsers; or delete your Cookies, you may need to repeat this process for each computer, device, or browser. Opting-out of interest-based advertising will not opt you out of all advertising, but rather only interest-based advertising from Fifth Atelier or its agents or representatives.

You may also see advertisements for third parties on our Site or other websites or properties, based on your visits to, and activities on, our Site and other websites or properties.
Visit each Fifth Atelier brand website to view the respective Cookie List in their Cookie Notice and learn more about how to update your Cookie settings.

 

13. Contact Details

Contact Details
If you have any questions about this Privacy Notice, please contact us at: hello@fifthatelier.com 

Attn: Privacy Inquiry

Email:
hello@fifthatelier.com

 

14. Changes to Our Privacy Notice

We may make changes to this Privacy Notice from time to time, in our sole discretion. When we do, we will update this page and display the date of the last update at the top of the page. We encourage you to periodically check this Site to learn about the Personal Information we collect, use, and share. Your continued use of any of our Site after the changes have been made will constitute your acceptance of the changes. If you do not wish to continue using our Site under the new version of the Privacy Notice, please uninstall any mobile application and cease using our Site. When required under applicable law, we will seek affirmative consent from you before making material changes to how we handle data previously collected from you. If you do not provide such consent, we will continue to use Personal Information in a manner consistent with the version of this Privacy Notice under which it was collected, or the Personal Information will be deleted.